For a layman, IVR system might sound weird but it is actually made for a layman. Keeping its technical definition intact, Interactive voice response (IVR) can be defined as a system that interacts with the customer through the voice response of the customer.
Anyways, as the IVR system is extremely helpful for small businesses, we must make it accessible for every individual who has a dream to do something innovative. The most beautiful thing or you can say accomplishment for a business will be to touch the lives of customers.
In this blog, we will try to make the IVR system more users friendly. We will try to see it as a blessing for customers and encourage readers to use these tips to woo their customers.
1. Install Natural Pre-Recorded Prompts
No life can ever be touched without another life or a product that resembles life. When we think about making IVR system user-friendly, our first step should be making things genuine. This means the pre-recorded voice that you use in your IVR must sound natural and pleasant to the customer. For this, you can record IVR prompts through genuine artists and voice specialists. Remember this will make the first impression on the customer.
2. Use Visual IVR System
The visual IVR system is another modern way of interacting with customers. The impact of the visual presentation is more than audio presentation. Another thing is that sometimes pre-recorded voices remain unclear and the customer becomes frustrated while listening to it. Visual IVR is a customized menu showed on the screen of the Mobile/Pc of the customer. The customer does not need to listen to anything but use his fingers to choose the appropriate options from the menu. According to current surveys by some independent organizations, it is showed that about 55% of the customers like to use visual IVR system. Let’s hope that we will see telecom companies using Visual IVR more and more in the coming days.
3. Avail Live Agents Through IVR
Sometimes people say that it’s AI that will take over the world soon. But I think, no matter how advanced we become we will always love a human being to address our queries. Therefore live agents or real persons are important to address your customers. Many companies do not avail any live agent via IVR or if they do, they want the customer to follow numerous steps to opt it. This cannot be said user-friendly from any point. For a user-friendly IVR system, you must let the customer have the option to talk to a live agent at any time discarding the current process.
4. Accumulate The Client’s Needs
To find out what your customers want is very important if you really want to build a user-friendly IVR system. You should design your Interactive voice response (IVR) system considering the needs of your clients. You can prepare a list of customer’s complaints and issues and design the menus of your visual IVR according to that. With this, you can try to solve the issues of your customers via pre-recorded computerized voices without a live agent. An organized way of IVR menus and options will make a positive impact on the customer about your brand.
5. Seek Customers Feedback
Customer feedback is important in any kind of business. Seeking the feedback from your customers will give you an edge over your rivals because you can detect the flaws in your services/products and enhance it as per the customer’s convenience. Therefore a user-friendly IVR should have options for the customer to rate the interaction or troubleshoot done by the agents.
6. Make It Open For 24/7
It is a fact that we humans cannot work every time. We need to take rest to be charged up and work on a new day. But machines or software don’t need rest. They can work seamlessly without getting tired. Isn’t it? Therefore make your IVR system open for 24*7. It will help your customers get the required information about their issues in the absence of live agents.
In the end, the true meaning of ‘life touches’ will be to be convenient and soothing for another life. We know machines cannot act like humans but they can surely help humans if they are utilized properly. A user-friendly IVR can accomplish many good things for your brand. We just discussed above, how to make IVR system user-friendly or life touching. We hope this will help you enhance your customer experience and lead conversion rates at some point. Please give your feedback below in the comment box.